Super Speedy Imports

Super Speedy Imports gives you a visual workspace for importing WordPress content and WooCommerce products. Add your file, let the automatic classifier suggest mappings, and check the values beside each field. Drag a source column into a destination whenever you want to change the mapping.

Whether you’re loading your first catalogue or updating an established shop, you can configure, preview and run your imports inside WordPress. You don’t need to write code or open a terminal for that workflow.

Let the classifier do the first pass

SSI reads column names and sample values to recognise prices, stock, identifiers, images and other fields. It proposes mappings and import settings, then leaves you in control of what to accept or change.

• Review suggestions. Accept a proposed match, dismiss it or choose a destination yourself.
• See your source data. Browse sample rows beside the field mappings.
• Map visually. Drag source fields into destinations or choose them from the picker.
• Combine values without PHP. Use a fixed value, merge source fields with text or edit content visually.
• Reuse your setup. Save the import definition for the next file or update.

See how automatic mapping works or take a tour of the mapping screen.

From file to checked result

Import XML without an external converter

Open Super Speedy Imports → Migration Tools, choose your XML file and let SSI detect its repeating record path, or enter the path yourself. SSI turns the selected records into fields you can map using the same visual interface.

Import nested elements, XML attributes and repeated values using the visual mapper. SSI handles the conversion internally and keeps your XML file as the source.

See the controls before you buy

Bring your saved WP All Import jobs across

Bring your existing WP All Import jobs across with the built-in migrator. SSI reads your saved jobs and transfers field mappings, matching rules and update settings into its visual interface.

Choose the jobs to migrate, open them in SSI and preview the result before running.

Follow the WP All Import migration guide.

Check what happened and control what stays

The browser runner shows progress and a completion result. Use the history and issue reports to inspect the run, then reuse the saved mapping when your source changes.

Remove records associated with an import directly from WordPress, with controls for Trash and permanent deletion.

Read about Trash and deletion.

Built for your catalogue and your content

Visual setup, backed by bulk processing

SSI stages your data and processes it with bulk database operations. The interface handles the setup; the engine handles the import. You can use the same saved configuration for a small first import and for recurring catalogue updates.

See the import timings, test files and results in our published benchmarks.

• Super Speedy Imports vs WP All Import Pro benchmarks
• WP All Import feature comparison
• WebToffee feature comparison

Choose your licence

All the paid plans below include the visual import workflow. Choose the number of sites and whether you want annual or lifetime updates and support.

Guides for your first import

Start with the Quick Start Guide, inspect automatic mapping, or follow the migration guide.

Frequently asked questions